Congratulations to Dusty Roberts on the big increase in equipment
sales especially Centrifuge sales. The
new ad campaign featuring a comparison between the Rug Badger spinner and the
lesser machines is really drawing interest. But Dusty has a secret weapon in
the Spinner Wars, Dusty doesn't just tell people to ask the man who owns one he
tells people to ask the guys that own the other brand. Dusty has a growing
number of Blue Guys who are telling prospects that they bought the wrong machine.
What I don’t get is why the blue guys don’t focus on making
their spinner as good as the Rug Badger. It would make more sense to fix the rust
problems and the speed deficiencies then throwing it all away to focus on
reviving the ancient green brand. Dusty
keeps marching into the future while blue looks for business miracles in the
past. Did you see their Tumbler, Where are you going with 100 year old technology?
I think Dusty keeps his eye on the ball and invests back into building better equipment. He believes that R&D is more important that sucking money out of the business to buy mid-life crisis convertibles.
Be sure to read:
Big Red, Rusty Blue and Ancient Green Rug Cleaning Equipment
Be sure to read:
Big Red, Rusty Blue and Ancient Green Rug Cleaning Equipment
