The 2015 Pittsburgh RugLovers Tour

The 2015 Pittsburgh RugLovers Tour

One Of The MOSTimportant events of the yearthat guarantees YOU will learn how to make yourarea rug cleaning business even more PROFITABLE!

Shehady’s Oriental Rugs

135 Freeport Road, Aspinwall,

PA 15215

(412) 782-2020

Marketing and Rug Repair Workshop at Shehady’s Oriental Rugs

§  Friday April 17 to Sunday April 18th

§  Friday & Saturday 10 am to Noon & 1pm to 5pm

§  Sunday 10 am to 2pm Brunch provided

The group will split into smaller groups and break out for focused workshops.

Sessions include:

·         Finding and Selling Repairs – Wade and Barry

·         Selling the Super Wash $10 – $20 per square foot Barry & Wade
Learn the Secret of the Super Wash. You are going to discover how and why a good percentage of your clientele WILL want pay to pay you for a higher level of service.

·         Repair Seminars: Wade’s Entire Repair Staff
If you are not selling repairs on 7 out of 10 rugs that you wash you’re losing out on making a lot of money. A LOT of money.Here are a few of the simple repairs your going to learn to identify, sell, price and even know how to do yourself.

* Sides & Ends
* Splits
* Color Repair
* Patching and Cut & Shut
* Reweaving

And of course if you are not set up to do in-house repairs we’ll show you how you can outsource it, make it look like you do it in-house, and still make a LARGE profit.

A repair center is one of the best “Profit Centers” you can have in your company and one most of your competitors shy away from.

·         Learn the difference between Bundling and an Up-Sell.
There’s a big difference between bundling and up-selling. Both are good but bundling has been shown to consistently create bigger profits. Discover the secrets of bundling services in your area rug business and…

* how bundling makes it easier for your clients to decide what to get done

* how bundles will sell more of your services

* what the most profitable bundles you can offer

* how to offer the bundles so the client will nearly always say yes

·         Learn the Power Words that open doors and excite customers.
In any business the more a client trusts you, the more loyal they become. The words you use to communicate with your clients have a powerful effect on building trust.

In this section of the RugLovers Tour you’re going to learn the power words that instantly differentiate you from your competitors.

Words that bypass the logical part of the brain and zero in on the emotions that subconsciously compel your clients to want to deal with you and not your competitors.

 Sign Up Here

http://imaruglover.com/barry-oconnells-2015-pittsburgh-ruglovers-tour

Customers won’t Pay in Advance! Or will they?

Prepay or not to Prepay that is the question;

No way, flat out no, they won’t pay in advance were some of the arguments I got from one fellow I have been coaching for years. Today almost all of his customers Prepay. What is different now? Why do they happily Prepay when he was scared to ask them before?

Confidence is the answer! He finally got up the courage to go to Prepay and he found out that no one cared. Every once in a while a good customer will ask if they can pay on pickup but it usually has more to do with forgetting their wallet or some such thing. Then there is the very small percentage of not so good customers who bring in a marginal rug and they are not sure if it is worth cleaning. Prepay may discourage them but sadly shops that don’t ask for Prepay end up with customers rugs where the customer decided it is not worth paying for. On those abandoned rugs it is not just the loss of payment but then you are stuck with them and you also pay twice in the loss of storage space and the liability. You need to insure those unclaimed and slow claim rugs.

Benefits of Prepay:

You get your money upfront

People pick up their rugs quicker.

Less unclaimed rugs

Faster turnover means less liability in case of fire, flood, etc…